BLOOMFIELD, NJ - World Finer Foods, a leading supplier of specialty food, beverage and personal care products from around the world, is pleased to announce it has joined IX-ONE, the industry’s product data and image exchange, as a charter member and urges distributors, retailers and brokers to do the same.
World Finer Foods, including its subsidiary Liberty Richter and American Marketing Team divisions, will be adding over 1,000 products and 60 brands to the IX-ONE exchange.
The IX-ONE solution takes a 360-degree product image and captures all product attributes, to create a centralized data and image exchange for suppliers to access and share their product information with their trading partners. It captures over 30 photos and over 1,000 data points per item, including label-based claims and third party certifications as well as supply chain and logistic information such as weights and dimensions. Additionally, product data and images are royalty free. Members can use, post and share their information from one centralized database the industry can trust to be complete and accurate.
“Distributors', retailers' and consumers’ needs are changing. By joining IX-ONE, World Finer Foods is taking a leading position to support our premium brands by having images and data from all items in our portfolio accurately and professionally captured and shared with member retailers and distributors,” stated Susan Guerin, President & CEO of World Finer Foods. She continued, “Joining IX-ONE gives our brands greater exposure to retailers and distributors and will streamline the communication of information to them, resulting in faster speed to market and increased sales.”
“We are thrilled to have World Finer Foods join us as a charter member,” said Troy Benscoter, IX-ONE’s CEO. “As one of the larger suppliers in the industry, with over 1,000 SKU’s, their decision to choose IX-ONE further validates IX-ONE as the industry’s choice for product data and images.”
IX-ONE is a membership based platform, developed by The Data Council™, that provides independently verified and standardized product information to vendors, brokers, distributors, retailers and key partners in the organic, natural and specialty products industry. The solution allows its members royalty-free use of all applicable data and images to run their businesses including internal systems, marketing, billing and more. They physically handle and image every product annually including capturing all available data.
About World Finer Foods
World Finer Foods (WFF), a leading distributor of more than 1000 owned and third-party premium food, beverage and personal care products, has been a pioneer in marketing domestic and international products to American consumers since the 1940s. From household and traditional favorites to trendsetting health-conscious and global flavors, World Finer Foods offers consumers options for every taste and diet, and provides their clients with a team of dedicated best-in-class sales, marketing and logistical experts to grow their brands. Based in Bloomfield, New Jersey, World Finer Foods and its Liberty Richter division are responsible for nearly 60 household brands. For more information, please visit www.worldfiner.com.